Connetik has an SSL certificate on our site, and we don’t collect overly sensitive data. Why? We want to do our part to make the world wide web a safer, more secure place and encourage you to do the same! Although, this might be the first time you’ve ever heard of the SSL certificate and in that case, you’re probably wondering “What is it?” and “Why do we need one?” It’s important that you understand this before implementing it on your own web space, so we’re here to tell you!
WHAT IS AN SSL CERTIFICATE?
An SSL (Secure Sockets Layer) certificate is a data file from a trusted provider that can be purchased and uploaded to your website. This file proves to any visitor that you are the owner of the site, that your site is a secure place to be and that you can be trusted. When an SSL certificate is implemented on your site, sensitive information such as phone numbers or credit card numbers will be encrypted as it travels from your web browser to the website’s server. It also changes your website address from http:// to https://, It’s a safety measure that is becoming more important each and every day.
WHY DO YOU NEED ONE?
In short, an SSL certificate not only provides credibility for your users, but it increases site security. Your visitors will see a small padlock next to the site name in the search bar, proving that an SSL certificate has been installed. Without implementation, the search bar may say Not Secure and could make visitors feel uneasy about providing any information. As an added bonus, Google may give your site’s search engine ranking a slight boost and this may be an advantage to you over your competitors who have not installed an SSL certificate yet. The pay off is nothing but positive when considering the search engine optimization implications and planned accordingly.
We want nothing more than to provide our clients with safe and secure web spaces where their visitors can confidently enter information. This is why we encourage the installation of an SSL certificate to our clients. It may come at a small cost, but the security provided by the certificate is more than worth it. Connetik has installed an SSL certificate… have you?