Are you getting the best return on your time/money investment with social media? Many companies “have” or are using some form of social marketing platform, however they don’t always have a plan.
It’s important to have clear goals, objectives, and accountability to ensure you’re getting the best return on your social media marketing efforts.
As with any other form of marketing/communication, you need to have a clear understanding on how you (as in, your business) plan on using social media. What are your expectations? To get the best results, all your social media platforms should be branded and linked back to your website (and visa versa).
We help our clients “get a grip” with their social media by helping them choose which platforms they should be using or starting with. (Contrary to many people in our industry, you DON’T need to be using all of them.)
Here are a few platforms that we work with for our clients on a regular basis.